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Pricing Made Simple

The whole technical-pricing journey, from raw exposure to the premium you quote, taught on two contrasting lines so the framework generalises beyond any one product.

What's in the set

Three pieces that work together.

The manual

What a price is made of, burning cost, the frequency-severity split, GLM relativities, credibility, large losses and the technical premium — with a Quick Start page and a board-level signpost.

The Excel demonstrator

Ten working tabs from data to technical premium: burning cost, frequency-severity, a multiplicative GLM, credibility, large-loss and reinsurance loadings, an AI check and an auto-grader — motor and fire throughout.

The instructor key

Expected answers at each stage, the combined-ratio insight spelled out, a marking rubric, a one-day syllabus and extension questions for advanced participants.

What you'll cover

The pricing arc, step by step.

ExposureThe denominator that makes everything comparable.
Burning costThe simplest price, trended forward honestly.
Frequency & severityThe core split behind modern pricing.
GLM relativitiesVarying price by age, vehicle and region.
CredibilityBlending thin data with a benchmark.
Large loss & reinsuranceSmoothing the rare big claims.
Technical premiumAssembling every loading into a price.
AI reasonablenessPrice checks tuned for African markets.

Pair it with Reserving for a full curriculum.

Pricing and Reserving Made Simple together form a coherent onboarding programme for underwriters and junior actuaries. Take both as a bundle.